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Our Story

As a company, we have never been able to settle for the status quo. Our team is made up of people who will not accept how it’s always been done’ or the easy way out’. We don’t believe in doing business that way. vroomres was born out of this mindset, and it’s the guiding light that drives everything we do. We realized that if we were sick and tired of getting taken advantage of by big corporations and greedy OTAs, then we must not be alone. So we put our heads together and asked ourselves the tough questions. Namely: What do vacation rental professionals really need? 

We are a group of innovators, forward thinkers, and do-gooders. We believe in giving the power back to the managers, owners and rental entrepreneurs of the world, and we’re up for the challenge. At times it hasn’t been easy, but we’ve worked hard to structure our business with the ultimate success of our users in mind.

Our mission is to empower our industry to challenge how it’s always been” and stop accepting the bullshit. We offer a software solution that is comprehensive, intuitive, and free, so that our community can put the power back into their own hands. We love the Vacation Rental Industry and we want to see it thrive.

Our software is free because it can be.

Our CEO and Founder, Kevin High, always intended for our software to be free because he realized that owners and managers were having to pay for subscriptions, fees and commissions, just to operate their businesses. All the additional fees and costs were making it harder to keep guests happy and run a profitable business at the same time. We’re offering a different option. Keep your hard-earned cash and reinvest back into your business.

How We’re Doing It

The success of our community is the driving force behind everything we create. In order to foster that success, we crafted valuable resources that will not only aid our mission but also fund the development of our free software. The first resource we created (our vroomfirst inquiry management) is just one of the revenue-boosting services we offer to help our community succeed. From there, the ideas kept flowing, we kept on creating and the additions haven’t stopped.

Get to Know Our Team

Kevin J. High
CEO + CTO

Anna S. High
Director of Program Management

Ellen Stebbins
Maestro + COO

Ronii Bartles
Director of Marketing

Danni Ginn
User Interface + Experience Designer

Zach High
Onboarding Specialist

Kira Perdue
Public Relations Manager

Alexandra Cole
Marketing Communications Manager

Portrait of Kevin High

Kevin J. High

Founder, CEO, CTO

Insightful Problem Solver, Enthusiastic Communicator + Travel Fanatic


Biography:

Kevin has experience in growing tech startup companies and taking them public. He is also the owner of Walk Away Stays, a vacation rental property management company, that will be the first units in the VROOMRes system. Kevin oversees the development of the core and ancillary software applications that provide distinctive benefit to the target market. His experience and skills will ensure VROOMRes applications have the robustness, user-friendliness and scalability to own a distinctive and profitable niche in real estate property management tools. He will continue to direct the building and allocation of resources to build brand equity, and strong growth. He has put together a team of experts that will execute and implement the growth plan.

Portrait of Anna High

Anna S. High

Director of Program Management

Focused Developer, Change Driver + World Traveler


Biography:

Anna will provide direction and leadership of VROOMRes’ program management and technology based property management solutions. Her extensive experience gives her an edge in making VROOMRes one of the most advanced technology solutions for property managers on the market. The ability to cultivate partnerships and drive change allow her to do what she does best. With her results driven attitude and attention to detail Anna will lead her team to produce a product that works. VROOMFirst, our version of First Responders, is one of the many programs she is managing as Director of Program Management.

Portrait of Ellen Stebbins

Ellen Stebbins

Maestro + COO

Dynamic Connector, Process Creator, Encourager + Taxi Schlepping Mom


Biography:

Ellen will provide leadership and coordination of VROOMRes’ operations, marketing and service functions. Ellen’s background in business process, strategy, and marketing will help guide the team to reach its goals. Through her professional experience, ability to see connections and opportunities and her get things done attitude, Ellen is a dynamic influencer. Her journey began with an impressive 10-year career as Assistant Vice President and Certified Financial Planner with Merrill Lynch in Boston. Her ability to orchestrate every facet of the company’s structure as The Maestro is what she does best.

Portrait of Ronii Bartles

Ronii Bartles

Director of Marketing

Results-Oriented Creative, Customer Focused Marketer + Crystal Lover


Biography:

Ronii will lead overall branding and marketing planning and strategy. Her strong background in consumer behavior research will give VROOMRes an edge on understanding its customers to meet organizational goals. Ronii’s focus on being competitive and results-oriented has earned her an impressive list of credentials including an MBA from The Citadel, President of the Charleston American Marketing Association and Most Influential Women in Business Rising Star Finalist. She is accomplished in that she spent a large part of her early career as a consultant in consumer behavior research making data tell a compelling story.

Portrait of Danni Ginn

Danni Ginn

User Interface + Experience Designer

The Anchor of Reality, Approachable Engager + Disney Movie Lover


Biography:

Danni will lead the overall software user interface and experience design. Her background in marketing and user experience will give VROOMRes an advantage of high standards that lead to the ideal customer experience. With the ability to improve the quality interaction between the customer and all facets of VROOMRes as The Authentic is what she does best. She received her MBA from The Citadel in 2014.

Portrait of Zach High

Zach High

Onboarding Specialist

Creative Thinker, People Person + Inspired Travel Photographer


Biography:

Zach works with customers to help them through the onboarding process and get them started with VROOMRes. With his strong background in customer service, Zach’s friendly and motivating attitude makes customers feel comfortable and confident to use our software. Zach’s decisive, tireless and forthright personality thrives in a fast-paced environment where he contributes ideas that help customers accomplish their goals.

Portrait of Kira Perdue

Kira Perdue

Public Relations Manager

Insightful, In-The-Know Connector


Biography:

Kira’s multi-faceted experience allows her to develop targeted media programs that place new and unrealized brands on the map while building and maintaining the reputation of existing brands. She has worked with C-level executives to plan and execute strategic consumer and B2B programs for brands such as Verizon Wireless, Target, Sun Microsystems and Earthlink. Kira has also worked with dozens of startup companies (including BioPay, Velocity Sports Performance, FactorTrust, BigCloud Analytics) and has a unique understanding of a small, growing company's challenges and opportunities.

Portrait of Alexandra Cole

Alexandra Cole

Marketing Communications Manager

Innovative Problem Solver, Practical Creative + Meditation Enthusiast


Biography:

Alexandra works with the Director of Marketing to develop and execute all of our marketing programs. She manages the VROOMRes brand through all forms of external communications and special events. Her background in small business startups and promotional marketing paired with her innovative problem-solving makes her a crucial part of our marketing team. Alexandra is a results-oriented coordinator who loves to build relationships, contribute creatively and connect with our customers.

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